Essential Functions: Job PurposeManage outreach activities for the College of Education's Teacher Education Division. Develop, implement and evaluate outreach programs and initiatives. Collaborate with Teacher Education Division and University, College and community stakeholders, to increase student enrollment and admission, in support of the strategic goals and objectives of the College and University. Essential Functions Promote Teacher Education Division (TED) programs for the College of Education (CoE) through outreach programs and initiatives, with the goal of enhancing student admission, enrollment and retention. Promote programs among prospective student populations, individuals, and organizations. Communicate and promote TED program options, application and enrollment procedures, scholarship opportunities, student learning resources and activities, and recognition events. Establish and maintain ongoing relationships with K-12 schools, 4-year feeder institutions, corporate sponsors, donors and alumni, community schools and organizations, students, faculty and staff. Gather information and/or perform research to identify events and programs, activities and interests, which will strengthen College/community relationships. Advise program areas of prospective student interest.Develop and implement outreach events and activities, including job fairs and open houses, involving the College and community. Manage logistics of programs and events, ensuring appropriate staffing and resources, and staying within allotted budgets. Assess outreach activities and recruitment outcomes.Identify prospective student populations for TED programs. Collaborate with CoE's marketing team, the CoE Graduate Programs Outreach role, along with WSU's Marketing and Communications division, to develop strategic marketing initiatives for the division. Develop and produce marketing materials for outreach and retention activities. Collaborate with College webmaster to maintain and strategically utilize TED's web page content. Use appropriate branding resources to align with the College and WSU's overall marketing initiatives and campaigns.Develop support pipelines with internal and external stakeholders for TED students, to provide ongoing support and resources (e.g., tutoring, learning communities, academic advising, exam preparation) throughout their educational experience. Prepare regular and ad hoc reports and presentations on TED admissions, enrollment, and retention statuses in conjunction with outreach activities.Perform other duties as assigned.
Qualifications: MINIMUM QUALIFICATIONSEducation Bachelor's degree from an accredited college or university with major coursework in education, communication, public relations, marketing, business administration or public administration, or an equivalent combination of education and experience is required. Experience 2-3 years of progressive experience in academic student services, including recruitment, building and running program(s) at a higher educational institution or research university. Understanding of Wayne State University's (or other academic institution's) graduate programs, academic standards, admissions practices, and recruiting efforts.Knowledge, Skills and Abilities:INTERPERSONAL SKILLS: Establish and maintain positive working relationships with others, both internally and externally, to achieve the goals of the organization. Demonstrated ability to work professionally with all levels of management and educational administrators within and outside the University. COMMUNICATION SKILLS: Speak, listen and write in a clear, thorough and timely manner using appropriate and effective communication tools and techniques. CREATIVITY/INNOVATION: Develop new and unique ways to improve operations, achieve established goals and objectives, and create new opportunities. CUSTOMER SATISFACTION: Anticipate, understand, and respond to the needs of internal and external clients to meet or exceed their expectations within the University parameters. TEAMWORK: Ability to collaborate effectively with colleagues to gain full understanding of each project and desired outcome; ability to produce high quality and consistent results with assistance of team members; provide support to teammates when tackling complex projects. LEADERSHIP: Positively influences others in effort to achieve results that are in the best interest of the Division, College, and University. MULTICULTURAL SKILLS: An awareness of multicultural issues and a broad knowledge of diversity dimensions. The ability to serve and engage others in a multicultural environment. PLANNING/PROJECT MANAGEMENT: Ability to shift priorities and multi-task on various projects. Ability to accurately scope out length and difficulty of tasks and projects, and realistically estimate time and resource requirements. PROBLEM SOLVING ABILITIES: Assess problem situations to identify causes, gather and process relevant information, generate possible solutions, and make recommendations and/or resolve the problem. BUSINESS ACUMEN: Knowledge of Graduate level curriculum/academic standards. Understanding of WSU's and College of Education's structure, and the college's faculty, staff, and programs. TECHNOLOGY: Proficient in the use of MS Office Suite products, including Word, PowerPoint, Excel, Outlook. Able to use desktop publishing software to create electronic and hard copy promotional materials. Ability to utilize institution technological resources, such as Banner SIS, STARS, ALeRT, etc.
Internal Number: 76_206236
About Wayne State University
Founded in 1868, Wayne State University is a nationally recognized metropolitan research institution offering more than 400 academic programs through 13 schools and colleges to nearly 32,000 students. Wayne State?s main campus in Midtown Detroit comprises 100 buildings over nearly 200 acres; its five extension centers offer higher education to people throughout Southeast Michigan. Wayne State is dedicated to preparing students to excel by combining the academic excellence of a major research university with the practical experience of an institution that by its history, location and diversity represents a microcosm of the world we live in. Reflecting its location and the excellent international reputation of its graduate schools, particularly in the sciences, Wayne State boasts the most diverse student body among Michigan?s public universities. Its students represent 49 U.S. states and more than 60 countries.